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Posts Tagged ‘Search Engines’

What Can Article Submission Do For You?

December 18th, 2009 No comments

Article submission is an imperative part of an article marketing campaign. Obviously, you can write the most fantastic articles but if you never submit them they aren’t going to help your business very much at all. In the end you have a few choices when it comes to submitting your articles.

There are article submission services that can take the written material and make sure it gets to the most appropriate sites for you. This is a paid service and can often be found in conjunction with article writing services. While it can get relatively expensive to do it this way, once you find a trustworthy site your work is cut down by a fraction. It removes the guessing that you might find yourself doing. These sites can speed up your profit potential by weeks or even months.

Even if you have a writer that you find particularly beneficial, you can use article submission services in order to get your material online much faster than doing it yourself. Some services simply apply your articles to every submission service. You want one that understands that some sites are much more appropriate for what you’re doing then others are.

Lastly, you can choose to submit to article submission sites yourself. This is a much more cost effective way to ensure your articles get submitted but it is also much more time consuming. You have to search out submission sites that are cohesive to your line of articles. Topic selection can play an important role in determining the quality of the submission.

Many sites have their own submission requirements. Formatting can be a big deal. If you fail to adhere to their formatting requirements you can expect your articles to be rejected, causing twice the amount of work for you. It’s never difficult to find the formatting requirements on any particular site but you may want to double check before submission to avoid simple errors. Sometimes it can be easy to get confused when working with numerous formats for numerous sites.

Be aware of how much trouble you can get in if you submit material that has been plagiarized. Your entire account can be deleted if there is any copied content. Some sites are considering rewritten articles to be a form of plagiarism and will suspend your account for articles that are just too similar to articles that are already on their site. Never allow anyone to copy from sites and always check for Copyscape issues before you send in any articles.

Finding your sites that will handle the tasks you wish to hand off will help improve your business. You will find that your traffic is increasing and that means that your profits are also increasing. It’s a perfect way to ensure that your business thrives. Article submission is an elemental and integral part of article marketing.

When you take the time to ensure that your well written and unique articles are submitted properly you end up with an online business that is ready to rock it out. It is easier to develop a strong online business this way than any other marketing method.

THE opening sentence; Keep this true to your subject. Unique Article Submission Software The right tool for article submission often avoids errors that may have occurred during manual submissions. This strategy is truly unique and worth the price of this e-book.

categories: marketing,computers,home business,technology,internet,business,article submission,search engines,SEO,site promotion

An Explanation Of Google PR

November 25th, 2009 No comments

It is no secret that in order to get your website ranked highly in the results pages of search engines like Google, you need to have links pointing at your site, and lots of them. But some links are worth more than others. You can be ranked above a site that has 20,000 links with 3000 if yours are of a better quality.

There are many things that affect how much a given link is worth but the main one that holds the most weight is the Page Rank or PR that Google has assigned the page you’re receiving the link from.

Every page that Google can see will receive a Page Rank (PR) from 0-10, 0 being the lowest and 10 being the highest. This will not happen immediately because PR is only reviewed once every 6 months or so. Achieving a PR of 10 is almost impossible unless you have a very large, very popular corporate website, like apple.com, but even that is only a PR 9. Some pages have a PR of n/a and this can mean several things, one that the page is younger than 6 months and Google hasn’t ranked it yet, or because its an unimportant page deep in a site, or because Google has detected something it doesn’t like on that site and blacklisted it.

So what is there to gain from a good PR? Well, if your site receives a link from a high PR site like a PR 7 or 8, then it will massively more beneficial than a link from a PR 1 or 2 site. In essence, what PR is, is how valuable and genuine Google considers the content of your page to be on a scale of 0-10. Each link counts as a vote for the integrity of the page it is linking to, and so if a PR 8 page votes for you then Google concludes that your page must be of high value, because a high value site says it is, and it will therefore push you further up the results rankings.

PR is sometimes misunderstood by webmasters in that they believe that if they have a higher PR, they will rank better in the search engines. This is not true, but a high PR will give you a MUCH better basis for climbing the rankings. Once you start accumulating some reasonably good PR, you will find that lots of people want to get links from you. This will allow you to ask for higher quality links back as the link you will be giving them will be of a high quality.

The catch 22 of the whole PR game is that in order to get good PR, the main thing you need, is high quality links, but until you have a high PR page yourself, other high PR sites will be unwilling to link to you, and so that’s where you have to apply a bit of knowledge.

A good method to start off with is to find some sites that are in the same position as yourself (with related themes to yours if possible, but I wouldn’t worry too much about that) i.e. they are looking to build some PR by getting lots of links, and exchange links with these sites. Then (provided these sites have kept their efforts up) in 6 months to a years time, these sites will have some PR, and will still be linking to you, therefore you will have some PR by then, making these initial link exchanges mutually beneficial.

Links are not the only thing that count when building PR, something else that we know counts towards it is how often the content is updated. Content that is updated on a regular basis hold far more weight with Google than content that is left the same.

This is because the content will appear to have gone stale after a while; after all, news wouldn’t be news if it was old! Google likes to be able to give its searchers the most up to date and relevant information it can, and so sites that are regularly updated will be given preference.

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categories: seo,search engine optimisation,search engine optimization,internet marketing,site promotion,marketing,promotion,advertising,search engines,ecommerce,shopping,internet,business,computers