The Progress of Ebook Readers in 2010
In fact, Amazon had better shape up because word has it that the Asus will cost less than the Kindle, and with all the extra features, is liable to jump ahead of it in sales. 2010 might see a massive sea-shift in popularity, particularly if Amazon and Seiko have been resting on their laurels a bit. There is no time for that anymore because the next 12 months will see a massive surge in both R&D and in developments on existing products.
Another of the gripes of genuine book lovers is the appearance of the print. E-ink has gone a long way towards solving this problem, and the continuing development of both ink and e-paper technology by companies other than just Prime View International will lead to improvements in the appearance of eBook reader text and also in prices for the equipment. Early 2010 will bring more competition in this technology that will benefit customers’ pockets and their reading experience.
It looks like sales of eReaders are going to rocket in 2010; that is if the bubbling activity in sales and development planned for the year is anything to go by. It seems that many of the problems that consumers have with eBooks and their readers are being addressed, and that development is not only being restricted just to the production of bigger and better machines, but also to new cutting edge technology. So what’s in store for you if you are currently considering the pros and cons of eReaders against the real thing?
Future hardware could involve thin, rollable screens that would convert a large number of people who currently prefer magazine and tabloid formatting. However, given that news is freely available online, the e-News experience would have to offer something special over and above just what can be found on any laptop or palm computer.
Finally, don’t forget Asia! 2010 will also likely see a significant increase in inexpensive eBook readers from China, Taiwan and other Asian countries. However, it will be the screen and ink technology, and also the range of books, magazines, and eventually newspapers available to users that will ultimately distinguish between those eReaders that sell and those that don’t.
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